Buffer vs Heropost comparison

Compare prices, channels, and features for Buffer and Heropost.

Platform overview

Platform overview

Read a short summary of Buffer and Heropost. Then compare prices, channels, and features.

Social media toolkit for creators and teams since 2010

Buffer is a social suite for creators and small teams. It has queue scheduling, AI assist, inbox, analytics, and a REST API. Pricing is per channel.

Lifetime social scheduler with HeroAI and eleven networks

Heropost is a hosted scheduler for creators and agencies. Connect eleven networks and schedule unlimited posts. Automate feeds from RSS, WordPress, and Shopify.

Why people look

Why teams compare Buffer and Heropost

  • Buffer keeps scheduling simple with per-channel pricing, volume discounts, and a familiar publishing queue.

  • Heropost bundles HeroAI, workspaces, RSS and store automations, and unlimited scheduling into one-time lifetime tiers.

  • Use the sections below before you migrate accounts.

Your options

Stay on Heropost, pick another scheduler, or move to OpenQuok

  • You can renew Heropost, pick another scheduler, or move to OpenQuok.

  • The ranked list below shows schedulers with list prices and compare links.

  • OpenQuok is open source with self-hosting, workspaces, and agent scheduling when those fit your stack.

Pricing & plans

Pricing & plans

Compare the plans and prices for Buffer and Heropost. Prices below assume 1 connected social channels so flat and per-channel plans are comparable.

Connected channels

Set how many social accounts you manage. We scale per-channel list prices to this count.

1

Buffer · 1 channels

  • Free $0 /mo

    Best for individuals scheduling on up to three channels

    Up to 3 channels · 10 scheduled posts per channel

  • Essentials $6 /mo

    Best for creators who need unlimited scheduling and analytics per channel

    1 channels × $6/channel / mo · list rate; volume tiers may reduce total

  • Team $12 /mo

    Best for teams that need approvals, access controls, and unlimited members

    1 channels × $12/channel / mo · list rate; volume tiers may reduce total

Heropost · 1 channels

  • Starter $197 one-time

    Best for solo creators and small brands on a handful of accounts

    One payment · 12 social accounts · 2 workspaces · 5 automations · 1 user

  • Growth $297 one-time

    Best for growing brands that need more accounts and client workspaces

    One payment · 70 social accounts · 7 workspaces · 15 automations · 1 user

  • Agency $397 one-time

    Best for agencies that need unlimited accounts, team seats, and approvals

    One payment · unlimited accounts & workspaces · unlimited team members · approval workflows

List price per channel

Native per-channel list rates before volume discounts. OpenQuok flat plans are split across 1 channels for reference.

Buffer

  • Free $0 /channel /mo

    Up to 3 channels · 10 scheduled posts per channel

  • Essentials $6 /channel /mo

    From $6/channel / month · lower on annual billing and volume tiers

  • Team $12 /channel /mo

    From $12/channel / month · lower on annual billing and volume tiers

Heropost

  • Starter $197 one-time

    One payment · 12 social accounts · 2 workspaces · 5 automations · 1 user · ~$197/channel at 1 channels

  • Growth $297 one-time

    One payment · 70 social accounts · 7 workspaces · 15 automations · 1 user · ~$297/channel at 1 channels

  • Agency $397 one-time

    One payment · unlimited accounts & workspaces · unlimited team members · approval workflows · ~$397/channel at 1 channels

Supported social channels

Supported social channels

See which social networks each product supports for scheduling. An hourglass means the channel is on our roadmap.

Buffer

  • > Facebook
  • > Instagram
  • > LinkedIn
  • > X
  • > TikTok
  • YouTube
  • > Pinterest
  • Reddit
  • > Threads
  • > Bluesky
  • Telegram
  • > YouTube Shorts
  • > Mastodon
  • > Google Business Profile

Heropost

  • > Facebook
  • > Instagram
  • > LinkedIn
  • > X
  • > TikTok
  • > YouTube
  • > Pinterest
  • > Reddit
  • > Threads
  • > Bluesky
  • > Telegram
  • YouTube Shorts
  • Mastodon
  • Google Business Profile

Feature comparison

Feature comparison

See which features each product includes, limits, or omits.

Features
Buffer Heropost
Agent workspaces
— 2 on Starter · 7 on Growth · unlimited on Agency
Total channels
Per-channel pricing 12 / 70 / unlimited social accounts by tier
Posts per month
10/channel on Free · unlimited on paid Unlimited scheduling on every tier
Team members
1 on Free/Essentials · unlimited on Team 1 on Starter & Growth · unlimited on Agency
AI Writer
— HeroAI captions & hashtags (unlimited)
AI Summarizer
— —
Shareable post previews
Official platform APIs
No Info
Public API
REST API (rate limits by plan) Coming soon
OAuth apps
— —
MCP server
— —
Cloud media storage
Media library (plan limits apply) Per-workspace media library
Google Chrome extension
— —
Multi-channel publishing
Agent integrations
— —
Analytics
Photo editor
— Adobe Express built in
Skill builder
— —
Calendar views
Kanban views
— —
Footage File manager
Repeated posts
—
Reusable templates
HeroAI caption templates
Reusable signatures
— —
Smart filters
— —
Post delays
Queue slots Schedule months ahead · bulk CSV
Post comments
Internal plugs
— —
Cross-account plugs
— —
Global plugs
— —
Group management
Channel groups on paid plans Posting groups for bulk upload
Business profiles & directory launch
— —
Browser extension autofill
— —
Directory submission tracking
— —
Profile variants per directory
— —
Domain rating analytics
— —
Competitor domains
— —
Directory catalog DR
— —
Community features
—
Dark / light mode

comparisons

queue-based scheduling vs lifetime multi-network scheduling

Heropost is for creators and agencies who want eleven networks and unlimited posts in one hosted app. Buffer keeps scheduling simple with per-channel pricing, volume discounts, and a familiar publishing queue.

Buffer

  • > AI Assistant built into the queue for drafting and repurposing content
  • > Free plan plus per-channel pricing with volume discounts as you add networks
  • > Simple queue for solo creators — no enterprise workspace sprawl
  • > Community inbox and analytics without enterprise suite overhead

Heropost

  • HeroAI stays inside Heropost — no skills, workspace MCP, or Public API for external agents yet
  • Account and workspace caps on Starter and Growth before Agency unlocks unlimited seats
  • Hosted client workspaces — not isolated agent workspaces with separate tokens and MCP endpoints
  • Public API and white label are marked coming soon — not available for custom agent stacks today

When they win

When Heropost stays the better choice

  • Heropost is built for creators and agencies who want eleven networks and unlimited posts in one hosted app.

  • Buffer fits teams who want creators and small teams in a browser queue.

  • Pick the product that matches your budget this quarter.

Other alternatives

Other social scheduler alternatives

  • Open other alternatives pages to rank schedulers against OpenQuok.

  • Use the compare hub for a feature matrix between two products.

FAQs

Frequently asked questions

Common questions and answers. Contact us if you need more help.

next steps

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