OpenQuok Compare
Compare prices, channels, and features for Later and Heropost.
overview
Read a short summary of Later and Heropost. Then compare prices, channels, and features.
Visual Instagram planner with Link in Bio
Later helps you plan social posts on a calendar and an Instagram grid. You can auto-publish to eight networks. You also get Link in Bio. Plans bill by social set. The trial is 14 days. Later has no public scheduling API.
Lifetime social scheduler with HeroAI and eleven networks
Heropost is a hosted social media scheduler for creators, brands, and agencies. You connect eleven networks, write with HeroAI, schedule unlimited posts, and automate RSS, WordPress, Shopify, and store feeds. Starter, Growth, and Agency tiers are one-time lifetime payments with workspaces, analytics, and bulk CSV scheduling — plus a free trial before checkout.
pricing
Compare the plans and prices for Later and Heropost.
For casual scheduling on one social set with Link in Bio
Annual billing ($25/mo monthly) · 1 social set (8 profiles) · 1 user · 30 posts/profile · 14-day free trial
For teams that need approvals, a social inbox, and extra social sets
Annual billing ($50/mo monthly) · 2 social sets (16 profiles) · 2 users · 180 posts/profile · extra sets $11.25/mo annual
For brands that need unlimited posts, custom analytics, and listening
Annual billing ($110/mo monthly) · 6 social sets (48 profiles) · 4 users · unlimited posts · extra sets $11.25/mo annual
Best for solo creators and small brands on a handful of accounts
One payment · 12 social accounts · 2 workspaces · 5 automations · 1 user
Best for growing brands that need more accounts and client workspaces
One payment · 70 social accounts · 7 workspaces · 15 automations · 1 user
Best for agencies that need unlimited accounts, team seats, and approvals
One payment · unlimited accounts & workspaces · unlimited team members · approval workflows
platform coverage
See which social networks each product supports. An hourglass means the channel is on our roadmap.
features
See which features each product includes, limits, or omits.
Features | Later | Heropost |
|---|---|---|
Agent workspaces | Access Groups — 1 on Starter · unlimited on Growth+ | 2 on Starter · 7 on Growth · unlimited on Agency |
Total channels | 1 / 2 / 6 social sets (8 / 16 / 48 profiles) · extra sets on Growth+ | 12 / 70 / unlimited social accounts by tier |
Posts per month | 30/profile Starter · 180/profile Growth · unlimited Scale | Unlimited scheduling on every tier |
Team members | 1 on Starter · 2 on Growth · 4 on Scale (extra seats on Growth+) | 1 on Starter & Growth · unlimited on Agency |
AI Writer | Caption Writer & Ideas — 5 / 50 / 100 AI credits per month | HeroAI captions & hashtags (unlimited) |
AI Summarizer | — | — |
Shareable post previews | External review links on Growth+ | |
Public API | — | Coming soon |
OAuth apps | — | — |
MCP server | — | — |
Cloud media storage | Unlimited media library (20MB photo / 512MB video caps) | Per-workspace media library |
Multi-channel publishing | ||
Agent integrations | — | — |
Analytics | 3 months Starter · 1 year Growth · 2 years + custom reports Scale | |
Photo editor | Crop, filters, text, trim, and Canva export | Adobe Express built in |
Skill builder | — | — |
Calendar views | ||
Kanban views | — | — |
Footage File manager | ||
Repeated posts | — | — |
Reusable templates | Saved captions and hashtags | HeroAI caption templates |
Reusable signatures | — | — |
Smart filters | — | — |
Post delays | Best Time to Post (IG, Facebook, TikTok) | Schedule months ahead · bulk CSV |
Post comments | Instagram first comment | |
Internal plugs | — | — |
Cross-account plugs | — | — |
Global plugs | — | — |
Group management | Social sets + Access Groups | Posting groups for bulk upload |
Dark / light mode | — | |
Community features | — |
comparisons
Heropost is for creators and agencies who want eleven networks and unlimited posts in one hosted app. Later lets you plan Instagram posts on a visual calendar and grid. You also get Link in Bio.
FAQs
Common questions and answers. Contact us if you need more help.
next steps
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