Compare

Later vs Hopper HQ comparison

Compare prices, channels, and features for Later and Hopper HQ.

overview

Platform overview

Read a short summary of Later and Hopper HQ. Then compare prices, channels, and features.

Visual Instagram planner with Link in Bio

Later helps you plan social posts on a calendar and an Instagram grid. You can auto-publish to eight networks. You also get Link in Bio. Plans bill by social set. The trial is 14 days. Later has no public scheduling API.

Visual-first social scheduler for small businesses since 2014

Hopper HQ is a visual-first social media scheduler for small businesses, creators, and agencies. Plan posts, stories, and reels from a combined calendar, preview your Instagram grid, bulk-upload a month of content, and auto-publish across major networks — with per-account pricing, unlimited posts, and a 14-day free trial.

pricing

Pricing & plans

Compare the plans and prices for Later and Hopper HQ.

Later

  • Starter $18.75 /mo

    For casual scheduling on one social set with Link in Bio

    Annual billing ($25/mo monthly) · 1 social set (8 profiles) · 1 user · 30 posts/profile · 14-day free trial

  • Growth $37.5 /mo

    For teams that need approvals, a social inbox, and extra social sets

    Annual billing ($50/mo monthly) · 2 social sets (16 profiles) · 2 users · 180 posts/profile · extra sets $11.25/mo annual

  • Scale $82.5 /mo

    For brands that need unlimited posts, custom analytics, and listening

    Annual billing ($110/mo monthly) · 6 social sets (48 profiles) · 4 users · unlimited posts · extra sets $11.25/mo annual

Hopper HQ

  • Grow $6 /mo

    Best for individuals and small businesses scheduling a handful of social accounts

    Per connected account / month (monthly billing) · $5/account on annual · 1 user · 14-day free trial

  • Scale $12 /mo

    Best for teams that need unlimited teammates, permissions, and content approvals

    Per connected account / month (monthly billing) · $10/account on annual · unlimited users · 14-day free trial

platform coverage

Supported channels

See which social networks each product supports. An hourglass means the channel is on our roadmap.

Later

  • > Facebook
  • > Instagram
  • > LinkedIn
  • X
  • > TikTok
  • > YouTube Shorts
  • > Pinterest
  • > Threads
  • Bluesky
  • > Snapchat

Hopper HQ

  • > Facebook
  • > Instagram
  • > LinkedIn
  • > X
  • > TikTok
  • > YouTube Shorts
  • > Pinterest
  • > Threads
  • > Bluesky
  • Snapchat

features

Feature comparison

See which features each product includes, limits, or omits.

Features
Later Hopper HQ
Agent workspaces
Access Groups — 1 on Starter · unlimited on Growth+
Total channels
1 / 2 / 6 social sets (8 / 16 / 48 profiles) · extra sets on Growth+ Per connected account pricing
Posts per month
30/profile Starter · 180/profile Growth · unlimited Scale Unlimited posts
Team members
1 on Starter · 2 on Growth · 4 on Scale (extra seats on Growth+) 1 on Grow · unlimited on Scale
AI Writer
Caption Writer & Ideas — 5 / 50 / 100 AI credits per month Unlimited AI assistant
AI Summarizer
Shareable post previews
External review links on Growth+
Public API
OAuth apps
MCP server
Cloud media storage
Unlimited media library (20MB photo / 512MB video caps) Media library (plan limits apply)
Multi-channel publishing
Agent integrations
Analytics
3 months Starter · 1 year Growth · 2 years + custom reports Scale
Photo editor
Crop, filters, text, trim, and Canva export
Skill builder
Calendar views
Kanban views
Footage File manager
Repeated posts
Reusable templates
Saved captions and hashtags Saved captions & notes
Reusable signatures
Smart filters
Post delays
Best Time to Post (IG, Facebook, TikTok) Favourite post times
Post comments
Instagram first comment
Internal plugs
Cross-account plugs
Global plugs
Group management
Social sets + Access Groups
Dark / light mode
Community features

comparisons

visual Instagram planning vs visual-first scheduling

Hopper HQ is for small businesses and creators in a browser calendar. Later lets you plan Instagram posts on a visual calendar and grid. You also get Link in Bio.

Later

  • > Caption Writer and Ideas create copy in the post builder. You spend monthly AI credits.
  • > Annual Starter starts at $18.75 per month for one social set, Link in Bio, and a 14-day trial.
  • > Access Groups split media libraries and calendars when you manage extra brands.
  • > You get an Instagram grid planner, Link in Bio, UGC collection, and Scale competitive benchmarking in one dashboard.
  • > Growth and Scale include internal and external approvals. You can share a review link without a Later login.

Typical Hopper HQ workflow

  • AI assistant lives inside Hopper HQ — no skills, workspace MCP, or Public API for external agents
  • Per-account pricing that climbs in a straight line as you connect more profiles
  • One account pile for every brand, client, and channel
  • Grid planner, link-in-bio, and hashtag bundles when you mainly need agent-native scheduling
  • Dashboard-first publishing — agent drafts cannot land as reviewable checkpoints without the Hopper HQ UI

FAQs

Frequently asked, questions

Common questions and answers. Contact us if you need more help.

See plans and pricing

Review OpenQuok plans and pick one that fits your team.

View pricing

Start free. Publish with confidence.

Connect your agent, review every draft, and schedule posts across channels before anything goes live.

Discord Support