OpenPost vs Sprout Social comparison

Compare prices, channels, and features for OpenPost and Sprout Social.

overview

Platform overview

Read a short summary of OpenPost and Sprout Social. Then compare prices, channels, and features.

Content workspace for solo founders with hosted and self-hosted paths

OpenPost is a publishing workspace for solo founders and small teams. Write once, adapt copy and media for each connected account, schedule from the calendar, and review analytics and inbox replies — with HTTP API, CLI, and MCP access on hosted plans, or zero software fee when you self-host the AGPL stack.

Enterprise social suite with publishing, care, and listening

Sprout Social is a social media management platform for marketing and care teams. Plans cover publishing, Smart Inbox engagement, analytics, AI Assist, and optional listening — with per-seat pricing, profile limits on lower tiers, and a Sprout API on Advanced.

pricing

Pricing & plans

Compare the plans and prices for OpenPost and Sprout Social.

OpenPost

  • Self-host $0 /mo

    Best when you operate OpenPost on your own infrastructure under AGPL

    No OpenPost software fee · you pay for servers, secrets, and social developer apps

  • Starter $15 /mo

    Best for one company building a repeatable content habit

    1 workspace · 3 social accounts · 100 scheduled posts/month · 14-day free trial

  • Founder $25 /mo

    Best for founders publishing across more channels and workspaces

    3 workspaces · 6 social accounts · 500 scheduled posts/month

  • Pro $49 /mo

    Best for a complete solo-founder content operation

    10 workspaces · 15 social accounts · 2,500 scheduled posts/month

  • Team $99 /mo

    Best for small teams that need seats and workspace roles

    3 included seats · team roles · 5,000 scheduled posts/month

  • Agency $199 /mo

    Best for agencies managing many clients and campaigns

    5 included seats · 50 workspaces · 150 social accounts · 25,000 scheduled posts/month

Sprout Social

  • Essentials $79 /mo

    Best for publishing-focused teams on up to five social profiles

    Per seat / month (annual billing) · $99 billed monthly · 30-day free trial

  • Standard $199 /mo

    Best for small teams that need inbox, monitoring, and five profiles

    Per seat / month (annual billing) · 30-day free trial

  • Professional $299 /mo

    Best for teams with high engagement and unlimited social profiles

    Per seat / month (annual billing) · 30-day free trial

  • Advanced $399 /mo

    Best for cross-functional teams that need API access and care workflows

    Per seat / month (annual billing) · Sprout API on Advanced

  • Enterprise Custom

    Best for large organizations that need SSO and white-glove onboarding

    Custom pricing — contact sales

platform coverage

Supported channels

See which social networks each product supports. An hourglass means the channel is on our roadmap.

OpenPost

  • > Facebook
  • > Instagram
  • > LinkedIn
  • > X
  • > TikTok
  • > YouTube
  • Pinterest
  • > Threads
  • > Bluesky
  • WhatsApp
  • Reddit
  • Google Business Profile
  • > Mastodon
  • > Discord

Sprout Social

  • > Facebook
  • > Instagram
  • > LinkedIn
  • > X
  • > TikTok
  • > YouTube
  • > Pinterest
  • > Threads
  • > Bluesky
  • > WhatsApp
  • > Reddit
  • > Google Business Profile
  • Mastodon
  • Discord

features

Feature comparison

See which features each product includes, limits, or omits.

Features
OpenPost Sprout Social
Agent workspaces
1–50 by hosted plan Customer groups and profile groups
Total channels
3–150 social accounts by plan 5 profiles on Essentials/Standard · unlimited on Professional+
Posts per month
100–25,000 scheduled posts by plan Unlimited scheduling
Team members
1 seat on Starter–Pro · 3 on Team · 5 on Agency Per-seat licensing
AI Writer
—
AI Summarizer
—
Shareable post previews
Official platform APIs
Public API
Sprout API (Advanced plan)
OAuth apps
— —
MCP server
mcp:read and mcp:full scopes —
Cloud media storage
1–250 GB media by plan Asset library and DAM integrations
Multi-channel publishing
Agent integrations
HTTP API, CLI, and MCP tokens —
Analytics
Photo editor
OpenPost Image Editor —
Skill builder
— —
Calendar views
Kanban views
— —
Footage File manager
Repeated posts
—
Reusable templates
Social Sets for account groups
Reusable signatures
— —
Smart filters
—
Post delays
Saved weekly slots Optimal Send Times
Post comments
Internal plugs
— —
Cross-account plugs
— —
Global plugs
Auto Repost with likes/comments/reposts/views gates (X, Mastodon, Bluesky, LinkedIn) —
Group management
Social Sets
Dark / light mode
—
Community features
—

comparisons

founder-focused publishing workspace vs enterprise social operations

Sprout Social is for marketing and care teams in a unified dashboard. OpenPost combines cross-platform adaptation, built-in image and video editors, analytics, and agent paths via API, CLI, and MCP on hosted or self-hosted deployments.

OpenPost

  • > HTTP API, CLI, and MCP tokens let assistants schedule while social keys stay encrypted in OpenPost
  • > Hosted plans from $15/month plus a $0 software-fee self-host option under AGPL
  • > Workspaces keep brands and clients separated with plan-based workspace counts
  • > Built-in image and video editors, analytics, inbox, and ten-network publishing in one founder workspace
  • > Same workspace rules from HTTP API, CLI, and MCP on hosted and self-hosted deployments
  • > Account-specific versions and destination previews before content leaves the composer

Typical Sprout Social workflow

  • AI lives inside Sprout — no skills, workspace MCP, or agent-first review queue for external tools
  • Per-seat pricing from $79–$399 before add-ons — costs climb with every teammate
  • One Sprout customer account — not isolated workspaces per client or brand
  • Suite breadth you may not need if you only schedule and approve posts
  • Sprout API requires Advanced and sales provisioning — not workspace API keys on every plan
  • Approvals live in Sprout — not the same human-in-the-loop queue as agent-scheduled drafts

FAQs

Frequently asked, questions

Common questions and answers. Contact us if you need more help.

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