Heropost vs Blotato comparison

Compare prices, channels, and features for Heropost and Blotato.

overview

Platform overview

Read a short summary of Heropost and Blotato. Then compare prices, channels, and features.

Lifetime social scheduler with HeroAI and eleven networks

Heropost is a hosted social media scheduler for creators, brands, and agencies. You connect eleven networks, write with HeroAI, schedule unlimited posts, and automate RSS, WordPress, Shopify, and store feeds. Starter, Growth, and Agency tiers are one-time lifetime payments with workspaces, analytics, and bulk CSV scheduling — plus a free trial before checkout.

Unified social API and MCP for AI agents and automation

Blotato is a hosted social automation platform for creators, operators, and agencies. Connect nine networks once, then publish, schedule, reply to comments, manage DMs, and pull analytics from ChatGPT, Claude, MCP clients, REST, n8n, or Make. Flat plans bundle unlimited AI writing, AI media credits, viral templates, and faceless video — with a 7-day trial on every tier.

pricing

Pricing & plans

Compare the plans and prices for Heropost and Blotato.

Heropost

  • Starter $197 one-time

    Best for solo creators and small brands on a handful of accounts

    One payment · 12 social accounts · 2 workspaces · 5 automations · 1 user

  • Growth $297 one-time

    Best for growing brands that need more accounts and client workspaces

    One payment · 70 social accounts · 7 workspaces · 15 automations · 1 user

  • Agency $397 one-time

    Best for agencies that need unlimited accounts, team seats, and approvals

    One payment · unlimited accounts & workspaces · unlimited team members · approval workflows

Blotato

  • Starter $29 /mo

    Best for solo creators who publish with agents and AI media

    20 social accounts · 1,250 AI credits/mo · 7-day free trial (API excluded during trial)

  • Creator $97 /mo

    Best for operators scaling reach across more accounts

    40 social accounts · 5,000 AI credits/mo · faster video processing

  • Agency $499 /mo

    Best for agencies and teams running multiple brands

    28,000 AI credits/mo · dedicated support · 15,000 active contacts/mo (DMs + replies)

platform coverage

Supported channels

See which social networks each product supports. An hourglass means the channel is on our roadmap.

Heropost

  • > Facebook
  • > Instagram
  • > LinkedIn
  • > X
  • > TikTok
  • > YouTube
  • > Pinterest
  • > Threads
  • > Bluesky
  • > Reddit
  • > Telegram

Blotato

  • > Facebook
  • > Instagram
  • > LinkedIn
  • > X
  • > TikTok
  • > YouTube
  • > Pinterest
  • > Threads
  • > Bluesky
  • Reddit
  • Telegram

features

Feature comparison

See which features each product includes, limits, or omits.

Features
Heropost Blotato
Agent workspaces
2 on Starter · 7 on Growth · unlimited on Agency —
Total channels
12 / 70 / unlimited social accounts by tier 20 on Starter · 40 on Creator · higher on Agency
Posts per month
Unlimited scheduling on every tier Unlimited posts · up to 900 TikTok/mo on Starter
Team members
1 on Starter & Growth · unlimited on Agency Solo on Starter · team workflows on Agency
AI Writer
HeroAI captions & hashtags (unlimited)
AI Summarizer
— —
Shareable post previews
Official platform APIs
No Info
Public API
Coming soon REST API · excluded during 7-day trial
OAuth apps
— —
MCP server
—
Cloud media storage
Per-workspace media library Media library · AI image & video generation (credits)
Multi-channel publishing
Agent integrations
— MCP, REST, n8n & Make nodes, agent setup guides
Analytics
Post metrics on 8 platforms (not LinkedIn)
Photo editor
Adobe Express built in AI images, carousels, faceless video
Skill builder
— —
Calendar views
Kanban views
— —
Footage File manager
Repeated posts
— Recurring weekly slots per platform
Reusable templates
HeroAI caption templates
Reusable signatures
— —
Smart filters
— —
Post delays
Schedule months ahead · bulk CSV
Post comments
Comment & DM replies · keyword DM automations (IG/FB)
Internal plugs
— —
Cross-account plugs
— —
Global plugs
— —
Group management
Posting groups for bulk upload —
Dark / light mode
Community features
— —

comparisons

lifetime multi-network scheduling vs agent-first social API and MCP

Blotato is for operators who want one API key and MCP tools inside ChatGPT or Claude. Heropost bundles HeroAI, workspaces, RSS and store automations, and unlimited scheduling into one-time lifetime tiers.

Heropost

  • > HeroAI drafts captions, threads, and hashtags inside the composer on every tier
  • > One-time lifetime tiers from $197 with unlimited posts and all eleven networks on every plan
  • > Workspaces separate brands, media, and time zones inside one login
  • > Bulk CSV upload, client self-connect invites, MonoLink pages, and store automations without per-channel fees
  • > Agency tier adds approval workflows, roles, and client guest review

Typical Blotato workflow

  • Agent tools can publish from one Blotato account — less emphasis on human review before every post ships
  • Account caps (20–40+ on published tiers) and AI credit pools that rise with plan price
  • One Blotato account for every brand and client — not isolated workspaces with separate OAuth apps and MCP endpoints
  • Heavy AI generation and inbox automation when you mainly need a review-first scheduling workspace
  • No kanban review board or cross-account plugs — publishing control lives in Blotato queues, not OpenQuok-style approval lanes

FAQs

Frequently asked, questions

Common questions and answers. Contact us if you need more help.

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