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Hootsuite vs OpenPost comparison

Compare Hootsuite and OpenPost side by side on pricing, channels, and features.

overview

Platform overview

See how Hootsuite and OpenPost position themselves before diving into pricing, channels, and feature tradeoffs.

Hootsuite

Social marketing suite with Wisdom AI since 2008

Hootsuite is an established social media management platform for marketing teams. Standard through Advanced plans cover publishing, a unified inbox, analytics, and Wisdom AI — with per-user pricing, up to 10 social accounts on Standard, and unlimited accounts on Professional and above.

OpenPost

Content workspace for solo founders with hosted and self-hosted paths

OpenPost is a publishing workspace for solo founders and small teams. Write once, adapt copy and media for each connected account, schedule from the calendar, and review analytics and inbox replies — with HTTP API, CLI, and MCP access on hosted plans, or zero software fee when you self-host the AGPL stack.

pricing

Pricing & plans

Review how Hootsuite and OpenPost package their plans, price points, and upgrade paths side by side.

Hootsuite

  • Standard $99 /mo

    Best for individuals managing up to 10 social accounts from one calendar

    Per user / month (annual billing) · 14-day free trial

  • Professional $199 /mo

    Best for teams that need unlimited accounts and automated inbox workflows

    Per user / month (annual billing) · 14-day free trial

  • Advanced $399 /mo

    Best for teams that need approvals, routing, and cross-team coordination

    Per user / month (annual billing) · 14-day free trial

  • Enterprise Custom

    Best for large organizations with SSO, listening, and governance needs

    Custom pricing — contact sales

OpenPost

  • Starter $15 /mo

    Best for one company building a repeatable content habit

    1 workspace · 3 social accounts · 100 scheduled posts/month · 14-day free trial

  • Founder $25 /mo

    Best for founders publishing across more channels and workspaces

    3 workspaces · 6 social accounts · 500 scheduled posts/month

  • Pro $49 /mo

    Best for a complete solo-founder content operation

    10 workspaces · 15 social accounts · 2,500 scheduled posts/month

  • Team $99 /mo

    Best for small teams that need seats and workspace roles

    3 included seats · team roles · 5,000 scheduled posts/month

  • Agency $199 /mo

    Best for agencies managing many clients and campaigns

    5 included seats · 50 workspaces · 150 social accounts · 25,000 scheduled posts/month

platform coverage

Supported channels

Compare which social networks each scheduler supports today. Platforms on our roadmap are marked with an hourglass.

Hootsuite

  • > Facebook
  • > Instagram
  • > LinkedIn
  • > X
  • > TikTok
  • > YouTube
  • > Threads
  • > Bluesky
  • Mastodon
  • Discord
  • > Pinterest
  • > WhatsApp
  • > Google Business Profile

OpenPost

  • > Facebook
  • > Instagram
  • > LinkedIn
  • > X
  • > TikTok
  • > YouTube
  • > Threads
  • > Bluesky
  • > Mastodon
  • > Discord
  • Pinterest
  • WhatsApp
  • Google Business Profile

features

Feature comparison

Scan the feature matrix to spot where each product includes, limits, or leaves out the capabilities your workflow depends on.

Features
Hootsuite OpenPost
Agent workspaces
1–50 by hosted plan
Total channels
10 on Standard · unlimited on Professional+ 3–150 social accounts by plan
Posts per month
Unlimited scheduling 100–25,000 scheduled posts by plan
Team members
Per-seat licensing 1 seat on Starter–Pro · 3 on Team · 5 on Agency
AI Writer
AI Summarizer
Shareable post previews
Public API
OAuth apps
MCP server
MCP connectors (in-product) mcp:read and mcp:full scopes
Cloud media storage
Media library (plan limits apply) 1–250 GB media by plan
Multi-channel publishing
Agent integrations
HTTP API, CLI, and MCP tokens
Analytics
Photo editor
OpenPost Image Editor
Skill builder
Calendar views
Kanban views
Footage File manager
Repeated posts
Reusable templates
Social Sets for account groups
Reusable signatures
Smart filters
Post delays
Best-time scheduling Saved weekly slots
Post comments
Internal plugs
Global plugs
Group management
Social Sets
Dark / light mode
Community features

comparisons

enterprise social marketing vs founder-focused publishing workspace

OpenPost is built for solo founders who want one composer, account-specific versions, and optional self-hosting. Hootsuite covers publishing, inbox, listening, and analytics for teams that live in the dashboard.

Hootsuite

  • > Wisdom AI drafts posts and images inside the dashboard on every plan
  • > Per-seat plans with roles and approvals for established marketing departments
  • > Social listening and ads tooling in higher tiers for full-funnel teams

Typical OpenPost workflow

  • Scoped MCP tokens (read vs full) — no skill builder or per-workspace OAuth apps for external agent checkpoints
  • Monthly scheduled-post caps (100–25,000) and account limits on every hosted tier
  • Post quotas and a ten-network catalog when you need broader agent-native tooling and kanban review

FAQs

Frequently asked, questions

Common questions and answers. Contact us if you need more help.

See plans and pricing

Compare the feature differences above, then review OpenQuok pricing to pick the right plan for your team.

View pricing

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